Augsburg Core Curriculum effective Spring WEC 2003 and Fall Day 2003                                                           Updated 7/2004

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ID#

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Planning Sheet: MARKETING

(This major consists of 16 courses)

(Consult with your faculty advisor or departmental advisor for further details)

 

Business Administration Core Requirements:

 

Term       Grade      Course #    Lib. Arts       Title

                            ACC 221                               Principles of Accounting I (Prereq: None)

                            ACC 222                               Principles of Accounting II (Prereq: ACC 221)

                            BUS 242                       Principles of Management (Prereq: None)

                            MKT 252                       Principles of Marketing (Prereq: None)

                            ECO 112    SBS              Principles: Macroeconomics (Prereq: MPG 2)

                            ECO 113    SBS                   Principles: Microeconomics (Prereq: MPG 2)

                            FIN 331                         Financial Management

                                                                 (Prereq: MPG 3, ACC 221, & ECO 112 or 113)

                            BUS 379    QR                Quantitative Method for BUS/ECO

                                                                 (Prereq: MIS 175 or 260 or 270 and MPG 3 or MAT 171)

                            PHI 300     CT                Business Law & Ethics (Prereq: Pass CT assessment or GST 100)

Select and complete one (1) of the following two (2) courses:

                            MIS 175                        r Principles of Computing for Business (Prereq: MPG 2)

                             MIS 260                        r Problem Solving for Business (Prereq: MPG 3)

                             MIS 270                        r Data Management for Business

                                                                      (Prereq: MPG 3; junior status recommended)

Marketing Major Requirements:

                            MKT 352                       Marketing Research and Analysis

                                                                 (Prereq: MKT 252, BUS 379, and ECO 113, or instructor consent)

                            MKT 450     CT & W          Marketing Management (Prereq: Pass CT assessment or GST 100,

                                                                                      ENG 111, MKT 252, MKT 352, and MKT 355 or 357, or instructor consent)

                            MKT 466                       International Marketing (Prereq: MKT 252)

                            INS 325       S                  Building Working Relationships (Prereq: Jr. or Sr. standing & 1 of the

                                                                                      Following: BUS 242, MKT 252, PSY 102, PSY 105, SWK 260, SOC 121)

Select and complete one of the following:

                            MKT 350                       r Consumer Behavior (Prereq: MKT 252)

                             MKT 354                       r Sales Management (Prereq: MKT 252)

Select and complete one of the following:

                            MKT 355                       r Marketing Communications (Prereq: MKT 252)

                             MKT 357                       r Advertising (Prereq: None)

 

Academic Advising refers students to a faculty advisor during their first term.  It is each student’s responsibility to meet with his/her faculty

advisor throughout the year.

Augsburg Core Curriculum Key: CSR = Core Skill Requirements; ML = Modern Language; SC=Signature Curriculum; EM=Engaging

Minneapolis; AE=Augsburg Experience; KC=Senior Keystone Course; NSM=Natural Science & Mathematics-no lab; NSM-L= Natural

Science & Mathematics-with lab; SBS = Social & Behavioral Science; FA=Fine Arts; HUM= Humanities

Graduation Level Skills Key: CT=Critical Thinking; QR=Quantitative Reasoning; S=Speaking; W=Writing