{"id":10937,"date":"2022-07-07T15:53:09","date_gmt":"2022-07-07T15:53:09","guid":{"rendered":"https:\/\/www.augsburg.edu\/news\/?p=10937"},"modified":"2022-07-08T18:15:58","modified_gmt":"2022-07-08T18:15:58","slug":"professor-tim-pippert-interviewed-about-diversity-marketing-in-the-chronicle-of-higher-education","status":"publish","type":"post","link":"https:\/\/www.augsburg.edu\/news\/2022\/07\/07\/professor-tim-pippert-interviewed-about-diversity-marketing-in-the-chronicle-of-higher-education\/","title":{"rendered":"Professor Tim Pippert Interviewed About Diversity Marketing in The Chronicle of Higher Education"},"content":{"rendered":"<p class=\"p1\"><span class=\"s1\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-10938\" src=\"https:\/\/www.augsburg.edu\/news\/wp-content\/uploads\/sites\/29\/2022\/07\/CHE-logo-300x50.png\" alt=\"\" width=\"300\" height=\"50\" srcset=\"https:\/\/www.augsburg.edu\/news\/wp-content\/uploads\/sites\/29\/2022\/07\/CHE-logo-300x50.png 300w, https:\/\/www.augsburg.edu\/news\/wp-content\/uploads\/sites\/29\/2022\/07\/CHE-logo.png 393w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>Tim Pippert, Augsburg\u2019s Joel Torstenson endowed professor of sociology, was recently interviewed for The Chronicle of Higher Education about how some colleges attempt to create the appearance of a more diverse student body than they actually have. The article cited a paper in which Pippert and his co-authors analyzed more than 10,000 photographs from the admissions brochures of 165 four-year colleges. The 2013 study found that Black students were overrepresented in admissions brochures by nearly twice their actual numbers on campuses. <\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">One implication of the findings, Pippert said, is that over-representing minorities in marketing materials could hurt students who choose to attend colleges expecting more diversity than actually exists.<\/span><\/p>\n<p class=\"p3\"><span class=\"s2\"><a href=\"https:\/\/www.chronicle.com\/newsletter\/race-on-campus\/2022-07-05\">Read the full article in the Race on Campus newsletter.<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tim Pippert, Augsburg\u2019s Joel Torstenson endowed professor of sociology, was recently interviewed for The Chronicle of Higher Education about how some colleges attempt to create the appearance of a more diverse student body than they actually have. The article cited a paper in which Pippert and his co-authors analyzed more than 10,000 photographs from the &#8230;<\/p>\n","protected":false},"author":499,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,6,3228],"tags":[849,2845],"class_list":["post-10937","post","type-post","status-publish","format-standard","hentry","category-faculty","category-in-the-news","category-kudos","tag-diversity","tag-the-chronicle-of-higher-education"],"_links":{"self":[{"href":"https:\/\/www.augsburg.edu\/news\/wp-json\/wp\/v2\/posts\/10937","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.augsburg.edu\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.augsburg.edu\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.augsburg.edu\/news\/wp-json\/wp\/v2\/users\/499"}],"replies":[{"embeddable":true,"href":"https:\/\/www.augsburg.edu\/news\/wp-json\/wp\/v2\/comments?post=10937"}],"version-history":[{"count":2,"href":"https:\/\/www.augsburg.edu\/news\/wp-json\/wp\/v2\/posts\/10937\/revisions"}],"predecessor-version":[{"id":10957,"href":"https:\/\/www.augsburg.edu\/news\/wp-json\/wp\/v2\/posts\/10937\/revisions\/10957"}],"wp:attachment":[{"href":"https:\/\/www.augsburg.edu\/news\/wp-json\/wp\/v2\/media?parent=10937"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.augsburg.edu\/news\/wp-json\/wp\/v2\/categories?post=10937"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.augsburg.edu\/news\/wp-json\/wp\/v2\/tags?post=10937"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}