Augsburg 150: The Sesquicentennial Strategic Plan


The Sesquicentennial Strategic Plan (Updated May 2024)


Augsburg University educates students to be informed citizens, thoughtful stewards, critical thinkers, and responsible leaders. The Augsburg experience is supported by an engaged community that is committed to intentional diversity in its life and work. An Augsburg education is defined by excellence in the liberal arts and professional studies, guided by the faith and values of the Lutheran Church, and shaped by its urban and global settings.


As a new kind of urban, student-centered university, we educate students to thrive in their lives—to be successful professionals, good neighbors, and stewards of an inclusive democracy, engaged in their communities and uniquely equipped to navigate the complex issues of our time.

Theory of Change

We believe that individuals educated in a student-centered, diverse, and equity-minded community using innovative and high-impact practices will live and work as citizens dedicated to a better world.

Key Change Pathways and Practices

  • Equity leadership, intercultural competence, and inclusive excellence
  • Accomplished and engaged faculty dedicated to teaching
  • A culture of learning and results

Core Goals and Strategies

1. Strengthen Augsburg’s three-dimensional education

A strategic focus on Augsburg’s distinctive educational program. Grounded in the concept of vocation, this educational experience equips Auggies for successful careers, for meaningful lives, and as active citizens in their communities—a three-dimensional education.

  1. Innovate across our academic program to better address the needs of our students and the region, aligned to Augsburg’s distinctive mission
  2. Prepare tomorrow’s professionals, fully integrating career exploration into the Augsburg experience
  3. Hone our student success practices to address the unique needs of every Auggie

2. Advance the public purposes of an Augsburg education

A strategic focus on Augsburg’s public leadership. Drawing on a mission-based legacy of democratic engagement and education for service, Augsburg leans into contemporary tensions, engages, and leads.

  1. Leverage Augsburg’s Lutheran identity and mission to strengthen our relationships and reputation
  2. Actively engage key public policy issues on behalf of our students and higher education
  3. Partner with our neighbors as an anchor institution, place-making wherever we live, work, and learn

3. Grow as a sustainable university

A strategic focus on Augsburg as a sustainable and vital organization. Serving students in this era of higher education requires new ways of operating, new sources of revenue, and deep philanthropic support.

  1. Drive enrollment growth across all segments to achieve 5,000 Auggies by 2030
  2. Expand our shared services model, exploring additional, creatively-structured collaborations to improve institutional strength and sustainability
  3. Increase our capacity to activate philanthropic partners and advance our highest strategic priorities