bing pixel

Strategic Enrollment Planning

  Augsburg’s Sustainable Future as a Medium Sized University

Strategic Enrollment Planning at Augsburg

One of the Augsburg Strategic Plan’s core goals is to grow as a sustainable university.  A strategic focus on driving enrollment growth across all segments to achieve 5,000 Auggies by 2030. In 2024 the university embarked on a continuous strategic enrollment planning effort in support of the core goal to become a medium sized university.   Augsburg partnered with RNL and utilized guidance from the 3rd Edition of Strategic Enrollment Planning, A Dynamic Collaboration. Our approach uses the four-phase recursive process developed by RNL.

The four-phase recursive process: preparation and data analysis, strategy development, goal development, and implementation and continuation.


2024 Strategic Enrollment Planning (SEP)

During 2024 there were several SEP advances made related to; a working logic behind 5,000 Auggies by 2030, two final SEP reports from campus wide working groups, and the creation and use of a new strategic enrollment management Planning Machine. Two important themes emerged from the 2024 SEP work; the importance of transparent 60 Day SEP Actions and the need for continuous campus wide ideation on enrollment growth possibilities that lead to 60 day actions.

A visual of the SEM planning machine.

For additional information on Augsburg’s Strategic Enrollment Planning contact Robert Gould, gouldr2@augsburg.edu.